The article has been automatically translated into English by Google Translate from Russian and has not been edited.
Переклад цього матеріалу українською мовою з російської було автоматично здійснено сервісом Google Translate, без подальшого редагування тексту.
Bu məqalə Google Translate servisi vasitəsi ilə avtomatik olaraq rus dilindən azərbaycan dilinə tərcümə olunmuşdur. Bundan sonra mətn redaktə edilməmişdir.

Daily burgers and tacos: fast food chains create subscriptions for customers

Fast food chain Taco Bell has announced the creation of a subscription service Taco Lover's Pass. For $10 a month, members will receive one taco per day. The edition told in more detail Axios.

Photo: Shutterstock

Earlier, the Sweetgreen chain of eateries announced a special offer: $10 per month for a $3 discount on an order.

“Many Americans eat fast food more than once a week. And if they see the value of a subscription program, they'll be happy to sign up,” said Adam Levinter, CEO of consulting firm Scriberbase and author of The Subscription Boom.

On the subject: What Americans Eat: Borrowed Fast Food, No Calories, and Peppered Candy

Services often rely on the fact that many subscribers will not use what they paid for. But fast food outlets like Taco Bell will benefit from subscribers who buy additional groceries and use their apps more often to provide data for marketing purposes.

When Taco Bell tested its subscription service in Tucson, Arizona in September, 20% of subscribers were new to the Taco Bell Rewards loyalty program.

This strategy is also hardly a measure of desperation in the wake of the pandemic. The National Restaurant Association reported an increase in sales and customer traffic in the first half of 2021 compared to 2020 levels.

You may be interested in: top New York news, stories of our immigrants and helpful tips about life in the Big Apple - read it all on ForumDaily New York

83% of restaurant operators said their sales increased between November 2020 and November 2021, and only 7% reported a decrease in sales.

According to the Zuora Index, the subscription economy grew nearly sixfold from 2012 to 2021. And endure subscription occupies another niche in our lives. If people used to subscribe to Netflix and other services, now it is possible for fast food too.

Read also on ForumDaily:

How not to eat breakfast so as not to destroy your immunity: advice from nutritionists

Top 10 Ways to Save $ 5 Every Day

Every year Americans eat more and more processed foods: how it affects health

Petty expenses of Americans, which are very expensive

Personal experience: things that Americans cannot live without

Miscellanea In the U.S. Fast Food subscriptions
Subscribe to ForumDaily on Google News

Do you want more important and interesting news about life in the USA and immigration to America? Subscribe to our page in Facebook. Choose the "Display Priority" option and read us first. Also, don't forget to subscribe to our РєР ° РЅР ° Р »РІ Telegram - there are many interesting things. And join thousands of readers ForumDaily Woman и ForumDaily New York - there you will find a lot of interesting and positive information. 

1155 requests in 2,963 seconds.